What is a Link-in-Bio Page?
A link-in-bio page is a simple landing page that aggregates multiple links in one place. It's the solution to Instagram's single-link bio limitation. Instead of linking to your homepage, you link to your custom page where visitors can navigate to any of your content.
Who Needs a Bio Link Page?
- Content creators: Link to your latest YouTube video, Patreon, merch shop, and Discord.
- Businesses: Point customers to your shop, booking page, contact form, and social profiles.
- Musicians: Share Spotify, Apple Music, upcoming shows, and latest release.
- Bloggers: Feature your newest posts, newsletter signup, and affiliate links.
- Service providers: Booking link, portfolio, testimonials, and contact info.
How to Build a Bio Link Page Free
• GitHub Pages (Free) — host your HTML file at username.github.io
• Netlify (Free) — drag and drop your HTML file
• Your existing website — upload to a subdirectory
• Carrd (Freemium) — no-code hosting option
What Makes an Effective Bio Link Page?
- Clear hierarchy: Put your most important link at the top.
- Emojis in labels: Visual cues help users scan faster (🎬, 🛒, 📧).
- Limit to 5–7 links: Too many choices paralyze visitors.
- Update regularly: Promote your current campaign, sale, or newest content.
- Match your brand colors: Consistency builds trust and recognition.
FAQ
Are there free alternatives to Linktree?
Yes — our free Bio Link Generator creates a complete, beautiful page with custom HTML you control fully. Other free alternatives include Carrd, Beacons, and Stan Store. The advantage of our tool: no account needed and no platform lock-in.
Can I track clicks on my bio link?
Add UTM parameters to each link (e.g., ?utm_source=instagram&utm_medium=bio) to track traffic in Google Analytics.